Influencer marketing agency
Brands.Creators.Culture.
Trimmerly builds creator campaigns for brands that want to be part of what people already care about. Right creators, right audiences, sharp execution.
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Introduction
We help brands work with the right creators, so campaigns land with the right audiences.
Strategy, creators and campaign delivery held together by one point of view.
What we do
Services
Six areas of work, run as one connected practice.
Influencer strategy
Creator strategies built around brand objectives, audiences and campaigns.
Creator discovery
Finding relevant creators based on audience, content and brand fit.
Campaign management
Managing campaigns from creator outreach through approvals, publishing and reporting.
Creator-led content
Developing content ideas that work for both the brand and the creator.
UGC
Creator-led content for organic and paid social.
Long-term creator partnerships
Building ongoing relationships between brands and creators.
How we work
Six steps, start to learning.
01
Understand
Understand the brand, audience and objective.
02
Strategise
Build the creator and campaign strategy.
03
Find
Identify the right creators.
04
Create
Develop creator-led content.
05
Launch
Manage the campaign through publishing.
06
Learn
Measure results and improve future campaigns.
Philosophy
Relevance over reach.
Strategy before creators.
Creators are creative partners.
Culture matters.
Creator ecosystem
The right campaign needs the right creator mix.
Audience size is one input. Fit, content and context decide the rest.
Brand, creator, audience
A campaign works when all three want the same thing. We hold the line between what a brand needs, what a creator makes and what an audience actually watches.
Work
Good work is coming.
Trimmerly is new. Case studies will be published here as campaigns go live.
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Be the first campaignAbout
A new influencer marketing agency built around brands, creators and audiences.
We started Trimmerly to run creator work with a clear strategy behind it. Small by design, close to the brief, and direct with creators.